Why Concept-Based Content Gets Better Search Results

Why Concept-Based Content Gets Better Search Results Ideas and concepts drive search results in today’s SEO environment. In this new search world it’s about discoverability, not links or keywords. Semantic search, like our own minds, looks for “key concepts” and not keywords. Think of it this way. A reader will skim your page to see … More Why Concept-Based Content Gets Better Search Results

Omnipotent Characters: Why Marvel Sidelined Thor, Vision, and Captain Marvel

Omnipotent Characters: Why Marvel Sidelined Thor, Vision, and Captain Marvel Warning: Spoilers for Avengers: Infinity War and Avengers: Endgame ahead! Early on in Avengers: Infinity War, one of the film’s most powerful characters, Vision, gets stabbed in the stomach. The moment is shocking, yes, but it’s also important to the plot, effectively sidelining Vision for … More Omnipotent Characters: Why Marvel Sidelined Thor, Vision, and Captain Marvel

Do You Know the Key Differences Between UK and US English?

Do You Know the Key Differences Between UK and US English? Sometimes it feels like British English and American English might as well be different languages. Football versus soccer, loo versus bathroom, queue versus line… the differences are endless! We can’t help you figure all those out, but we can help with alternate spellings between … More Do You Know the Key Differences Between UK and US English?

3 Ways to Find Guest Posting Opportunities

3 Ways to Find Guest Posting Opportunities For writers, guest posting is one of the best ways to find larger audiences. For readers, guest posts are vital sources of useful information. And, for sites that host them, guest posts are an excellent way to attract more visitors. Guest posts are beneficial for everybody. The problem … More 3 Ways to Find Guest Posting Opportunities

Most Common Writing Mistakes, Pt. 58: Too Much Description

Most Common Writing Mistakes, Pt. 58: Too Much Description Sooner or later, most writers will get their hands slapped over description, whether it’s too much description or too little. The bad news is that this is a big deal in narrative fiction. Get the balance of your description wrong, and it could throw off your entire story. … More Most Common Writing Mistakes, Pt. 58: Too Much Description

Most Common Writing Mistakes, Pt. 57: Dead-End Relationships

Most Common Writing Mistakes, Pt. 57: Dead-End Relationships Once upon a time there were two characters. They got along very well, cared for each other very much, always had good advice for one another, and always, always, always had each other’s back. The End. Oh yeah, and even though it’s hardly worth mentioning, there was … More Most Common Writing Mistakes, Pt. 57: Dead-End Relationships

Most Common Writing Mistakes, Pt. 53: No Contractions in Dialogue

Most Common Writing Mistakes, Pt. 53: No Contractions in Dialogue What’s the worst writing mistake an author can make? It’s a broad one: doing something you think makes you look sophisticated and clever, when really… it doesn’t. A common manifestation of this is a conscientious avoidance of contractions in dialogue and narrative. I’ll admit I … More Most Common Writing Mistakes, Pt. 53: No Contractions in Dialogue